About us

Moving Ethiopia Forward, One Vehicle at a Time.

Our story

An Import & Sales Company

Beacon Motors imports electric and hybrid vehicles into Ethiopia and sells them to customers, with a strong focus on BYD models. We bring vehicles in from international markets and offer them for sale with clear communication and professional handling.

The company is built around a simple idea: buying an imported vehicle should feel organised, transparent, and dependable from first inquiry to delivery.

Automotive workshop environment representing professional vehicle handling

Our mission

Clear Process. Quality Vehicles.

To import and sell electric and hybrid vehicles in Ethiopia with honest communication, quality focus, and a smooth path from browsing to purchase and delivery.

Our vision

Trusted Import, International Standard

To be a dependable name in Ethiopian vehicle import, recognised for professionalism, quality focus, and a service experience that feels international in standard and local in understanding.

Our values

How We Work

Quality

We focus on vehicle condition, specification, and suitability for the customer.

Integrity

We communicate honestly about options, timelines, and what can be confirmed.

Transparency

Customers should always know what is available and the next step in the purchase process.

Customer Focus

We focus on matching customers with the right vehicle from the stock we import and sell.

Reliability

We aim for consistent follow through from inquiry through delivery.

Interested in a Vehicle?

Browse the models we import and contact us to confirm availability and price.

View Vehicles
Chat with us